Differences Between a Premade and Professional Logo Design

A premade logo is usually available online. You can use these logos by slightly tweaking the font style, together with your business name, etc. Some premade logo platforms also let users change the color to suit your style.

The reasoning behind choosing these sorts of logos is because these logos are available at little cost, even freed from charge, but you need to know the differences between a premade and professional logo design first as this can impact your business on a bigger level.

If you’re on a decent budget, you’ll choose these logos, but it may not be the best choice for your business. However, if you’re a business with a vision and need to create an identity of your brand, then you ought to never use a premade logo as this may create a negative impression. Here are the differences between a premade logo design and a professional one:

Premade Logos are "Quick & Easy, & Cheap"

The main problem that comes with the premade logo is that you simply simply cannot make the right selection of your logo. There are many readymade logo providers online that sell the same logos for a couple of businesses.

Although it is very cost-effective, it could damage your brand identity. In the long run, you may waste money on marketing and leave a negative impression within the mind of consumers just because you made a “cost-effective” solution to your logo design needs. If you want a good logo that lasts a long time, hire a professional logo design company to do it right the first time.

Professional Logo Designs are YOURS

When you hire a knowledgeable logo design company, they go to first hear your concept then come up with a singular logo design. The custom logo design that a knowledgeable logo design company creates for you comes with exclusive ownership rights, which you’ll never get with a premade logo.

Premade template logos don’t have any proprietary rights, which can cause unwanted trademark confusion with another company.

Your logo design should be unique. If it’s identical or resembles the opposite logo, then it’ll fail to convey its brand message. Unfortunately, pre-made, stock, or readymade logos lack uniqueness.

Many people are using logo-generator tools. Therefore, there is a better chance that folks get an identical or similar logo to yours, which again will hurt your brand in the long run.

Premade Logos Lack Brand Strategy

Remember that actions without proper planning lead to failure. One major difference between a premade logo and a professional logo design is the lack of planning in a premade logo.

What your business nature is, who your targeted customers are, or how it’ll communicate with people are the things one must consider before designing your brand logo. In premade logos, obviously, you will not get sustainable brand recognition and results in the long run.

A Professional Logo Can Get Your Company Results!

Designing an honest logo is vital for any business because it’s a basic foundation block upon which you’ll build a way bigger brand.

A logo isn’t your brand. A logo and a brand are two separate things (see here for the differences), but actually, a logo plays a huge part in giving a brand its identity. Often, it becomes an iconic picturing of the brand: the aspect of a business which individuals can identify the foremost easily.

Of course, all aspects of branding should be in conjunction with each other, but if you have the right name and magnificent logo design, your company can start expanding it’s internet presence and building a solid brand.

Once you get a professional logo design coupled with the right digital marketing, it will become much easier for your company to scale in revenue.

Premade Logo Designs are Not Customizable

Once you purchase a premade logo, there is no chance of customizing the same logo.

However, this is often not true once you’re working with a professional logo design company. The professional logo design company offers a couple of versions of the same logo, and albeit you are not satisfied with the planning, you’ll invite variations. the brand designers will always be ready to provide you with a free revision.

Considering the points mentioned above, it’s strongly recommended that you simply avoid using the premade logos for your business. it’s recommended that each company should hire a knowledgeable logo designer to form a uniquely customized logo that carries the visual identity of the brand.

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