Google is an ever-growing company, in the last 2 years alone, there has been an over 500% increase in “Near Me” searches that contain the words “to buy” and “can I buy”.

Google is the most popular search engine on the planet, and people use Chrome more than any other available browser. Since opening your browser means automatically going on Google’s homepage, your search data gets stored in Google’s cache.

Businesses have since then capitalized on Google’s global reach by listing their service or produce. Google provides these businesses consumer data, which means website clicks, listing views, and more.

If you think that your small business doesn’t need to have a presence on Google, this article may change your mind. Did you know that 76% of people who conduct local searches on a mobile device visit a physical place within 24 hours?

That means out of 100 people that search for a specific product or service in their local area, 76 of them will visit a store within that same day (or 24 hours). It doesn’t matter what your product may be, people rely on online reviews more than ever, which also can help your business get more customers.

The vast majority of your potential local clients, 97% of them, to be precise, will Google your company before they decide whether they will visit you. You don’t have the luxury not to use Google for your business, almost everyone uses it!

It’s not that long ago that people had to find local businesses by word of mouth, or the Yellow Pages. These days most of us have a smartphone sitting in our pocket and we are increasingly using them to find local businesses. 

In fact, 46% of searches on Google are looking for a local business, and of those searches, 28% are going to make a purchase. That’s a lot of business and that is business that could be heading your way!

Now as a small business owner, people are always pitching ideas for improving your business at you. It’s mostly based on opinions and unverified statements. So, we are going to be different and are giving you facts (based on numbers). Numbers don’t lie, right?

Every local business with an online presence definitely looks forward to having higher rankings in Google Maps. Learn how to rank higher on Google Maps in 2021 by reading this article!

Well, just having your business’s profile on Google Maps means that you already have a valid listing, and chances of your business appearing on organic search results are much higher than a business without a Google My Business listing.

However, the business scene is highly competitive and having a presence isn’t enough. Having a high ranking in Google Maps search results is what matters if you want more local customers and traffic. 

Going back to the backlink as a form of unstructured citation, you still have to consider the quality. There are three main things that you need to focus on:

• The type of content where your business is mentioned is highly authoritative and is likely to attract good traffic.
• Ensure that you use more natural backlinks within the authoritative content.
• The context in which the backlink is used should be relevant to the anchor text.

Generally, high-authority citations lead to higher rankings on Google Maps in 2021.

Are you also struggling to grow your local business online? Do you think growing your business online is a troublesome task? Are you roaming all over the internet to get a few ways to succeed in this regard? Stop thinking so profoundly as you have now reached the right place.

Today, we will discuss our Top 14 local SEO statistics, which is going to give you a little bit of insight on Local SEO for 2021. With these 14 local SEO statistics, you will better informed on what is happening in the SEO industry and even how you can rank at the top of Google in your area.

Before this, you must know what local SEO is. In simple words, it is the branch of SEO that works to improve the ranking of all the sites available in the local search results. We also have an article here on what SEO is, if you want more insight as to what SEO is.

When starting an online business, SEO is as important as water is essential to the human body. Whether you are running a small business or have a multinational company, you need a website to come in online marketing. 

Here are 14 Local SEO statistics for 2021:

Local SEO and Google’s local search results is a reliable source to find information, especially local information about business hours, specials, and directions. Out of all the local searches, 28% percent of them result in a purchase within 24 hours.

SEO is not as easy as it was 10 years ago, where almost every ‘trick’ in the Black-Hat SEO playbook worked, but now that Google PageRank, Penguin, and Panda updates came along, many “SEO gurus” have faded. 

With that said, is SEO dead? Will SEO exist in 5 years? Just because the old ‘tactics’ don’t work anymore, doesn’t mean that SEO isn’t dead, it just means that Google is now focused on providing the best experience possible to their users, and they now have the power to do so with their advanced algorithms.

Let’s be honest here, I still believe that we’re definitely going to be asking Google every single question in our head 5 years from now even with SEO constantly changing due to the search algorithms of Google and other search engines, as well as the growing presence of artificial intelligence.

But don’t take my word for it, here is what the data says:

Getting your business to show up on Google Maps can be a killer source of revenue. When people search for a related topic, you want your office, restaurant, storefront, or other business location to pop up right at the top. 

Without a hit on their Google Map search, users might not even realize that your business is located right next to them! Just like a regular Google search, however, it’s tricky to get your business to show up on Google Maps the way you want it to. 

Here are some of the common problems that business owners face when attempting to get themselves highlighted in relevant searches and how you can fix them.